Digital Spark Marketing
TwitterLinkedInTwitter
  • DSM Home
  • About
  • Services
    • Integrated Marketing Strategy
    • Building an Effective Team
    • Adaptability for Change
    • Building Customer Relationships
  • Speaking
  • Resources
  • Contact
  • DSM Blog
From the monthly archives: June 2012

Mentoring Students … Some Advice and Tips

By Mike Schoultz
We are in prime time graduation season

 

I am always doing that which I can not do, in order that I may learn how to do it.

-  Pablo Picasso

 

It is the season of  school graduations and getting ready [...]

Continue Reading

Stimulate Thinking and Learning by Selecting the Best Mentors

By Mike Schoultz
My silent mentors

 

Twenty years from now, you will be more disappointed by the things that you didn’t do than by the ones you did. Explore. Dream. Discover.

-  Mark Twain 

 

I like to [...]

Continue Reading

An Amazon Experience … Listening to Customers

By Mike Schoultz
Jeff Bezos and his E-commerce vision for Amazon

 

I must admit, I am a fan of Amazon and it’s Kindle. Both my wife and I have one of these great devices and read a lot. We haven’t bought a paper book in the last 3 years.

[...]
Continue Reading

Simple Daily Reminders to Self

By Mike Schoultz
Note of ideas to self

 

It is difficult to say what is impossible, for the dream of yesterday is the hope of today and the reality of tomorrow.

-  Robert Goddard

 

After college, I spent almost 2 years training as [...]

Continue Reading

8 Ways to Build Customer Relationships That Endure

By Mike Schoultz

 

Business is a “people activity” … people like to do business with people they know, like, and trust. Ones with whom they have relationships are at the top of the desirable business option list. The stronger the [...]

Continue Reading

Engage Customers with Your Social Media Content … the Steve Jobs Way

By Mike Schoultz
Adding passion and enthusiasm to you social media

 

All new ideas begin in a non-conforming mind that questions some tenet of the conventional wisdom.

- Hyman Rickover

  

No, you are right; Steve Jobs did [...]

Continue Reading

A Story about Chipotle’s Non-Traditional Marketing Strategy

By Mike Schoultz
Chipotle Mexican Grill's marketing strategy

 

You just can’t say it. You have to get people to say it to each other.

-  James Farley, Ford CMO

 

In fast food, big brands like McDonalds and Burger King spend considerable investment [...]

Continue Reading

Your Greatest Market Challenges?

By Mike Schoultz

 

As we move forward in time, changes going on around us are accelerating. While these changes create new opportunities, they are also creating many new market challenges. Consider the most challenging problems on our list:  

 

Increased competition from every [...]

Continue Reading

A Story about Failure, Learning

By Mike Schoultz
Using Failure as a Motivation

 

A mind is like a parachute. It doesn’t work if it is not open.

-  Frank Zappa

 

There once was a potter who was teaching pottery making to a class of 20 students. As an [...]

Continue Reading

Planning Your Career May Mean Adapting to Change

By Mike Schoultz
Resolve to go on well and end well.

 

Explore … only those who risk going too far can possibly find out how far one can go.

-  t. s. elliott

 

His career started out poorly, to put it mildly. Despite [...]

Continue Reading
  • Welcome To DSM

    You market to your customers for one important reason ... to grow. Grow your company, reputation, customers, brand, and influence in your market and your community. Grow yourself and your team. This is a community that will help. It will stretch your thinking and your ability to adapt to change while providing some fun and inspiration along the way.
  • Follow DSM

  • Subscribe

    Sign up for our every other day blog
  • Book Mike to Speak

    Mike is available for speaking commitments. For local area business clubs many can be done at no expense to you. To inquire, contact him at 607-725-8240.
  • Categories

  • Subscribe

    Sign up for our every other day blog
  • Archives

  • Recent Blog Posts

    • Customer Experience Improvement … a Story of Caesar’s Palace
    • Use Analogies to Increase Influence
    • Lessons in Learning and Creativity From Da Vinci
    • The 4 Most Important Keys to Run an Effective Meeting
    • Measuring Success … A Story of the American Dream
  • Digital Spark Marketing Local Operations

    Merritt Island (Brevard County), Florida and Finger Lakes Region of upstate New York
  • DSM Home
  • About
  • Services
  • Speaking
  • DSM Blog
  • Resources
  • Partnerships
  • Contact
PageLines by PageLines